Finnish handset giant Nokia launched the Lumia 610 last Friday. Pricing it at Rs.12,999, Nokia has already launched Lumia 800 and Lumia 710 priced at Rs 24,999 and Rs 15,999 respectively. "The Smartphone will introduce Windows Phone to a new generation of Smartphone users," Vipul Mehrotra, director-smart devices, Nokia India, told reporters in Delhi.
"It is designed to appeal to a more youthful audience purchasing their first Smartphone and motivated by the opportunity to keep in touch with friends, family and all the latest information," he added. Running on the latest version of Windows Phone 7.5, Lumia 610 comes preloaded with Nokia's suite of experiences including Nokia Maps, Nokia Drive and Nokia Transport in addition to over 1,00,000 apps to choose from on the Windows marketplace, the built-in Microsoft Office app and Xbox Live.
|Ergonomics||119 x 62 x 12 mm, 77.6 cc , 131.5 g|
|Display||TFT Multitouch capacitive Touchscreen, 65K colors
480 x 800 pixels, 3.7 inches (~252 ppi pixel density)
|Memory||No Card slot
Internal 8 GB storage, 256 MB RAM
|Wireless||WLAN Wi-Fi 802.11 b/g/n
Bluetooth v2.1 with A2DP, EDR
|Camera||5 MP, 2592х1944 pixels, autofocus, LED flash|
|OS||Microsoft windows phone 7.5 mango|
|Messaging||SMS (threaded view), MMS, Email, Push Email, IM|
|Chipset||Qualcomm msm7227a snapdragon|
|CPU||800 mhz ARM Cortex-A5|
|Radio||Stereo FM radio with RDS|
|GPS||Yes, with A-GPS support|
|Battery||Li-Ion 1300 mAh
Stand-by Up to 670 h (2G) / Up to 720 h (3G)
|Talk time||Up to 10 h 30 min (2G) / Up to 9 h 30 min (3G)|
|Music play||Up to 35 h|
Nokia also said that it has partnered with Warner Brothers for providing exclusive content of its upcoming movie — The Dark Knight Rises — including its trailers, ringtones, wallpapers etc.
Apart from the content, the company also plans to release 200 units of the Dark Knight Rises version of Nokia 800 under a limited edition priced at Rs 25,999 starting mid-July.
According to a study conducted by Cyber Media Research, though Nokia continues to be the market leader with 23% market share in the overall category, it has lost grounds to Samsung in the Smartphone category.Samsung holds 40.4% market share in the Smartphone category followed by Nokia and RIM with 25.5% and 12.3% shares respectively.
Why you should buy Lumia 610:
- Microsoft windows phone 7.5 mango OS
- Cost Efficient
- 5 MP Auto-focus camera
Why you should not buy Lumia 610:
- No memory card Slot
- No native DivX/XviD support, videos have to be Zune-transcoded
- Front camera not present
- 65 K colour Screen
- No HD recording or playback, due to hardware limitations
- No Flash or Silverlight support in browser
- Only 256 MB RAM
If you want a low priced Windows Smartphone and can compromise with the hardware like no external memory card slot and low RAM, go for it!
Lumia 610 Video Preview