Layouts for Lettering: Hierarchy Composition and Type Systems
English | mp4 | Audio: aac 44100 Hz stereo + ac3 44100 Hz stereo | Video: h264 yuv420p 1280x720 10000.00 fps
eLearning | 641 MB
What You?ll Learn
We will go through ways to apply your lettering skills to a variety of outputs, using simple layouts to achieve beautiful results. Please note that we will NOT be going over how to hand letter. (There are plenty of other awesome Skillshare classes for that!) We?ll cover:
A History of Layouts. Important takeaways in poster, packaging, and advertising design from previous generations and today.
Hierarchy and Spatial Design. How to establish order and value when communicating written words, and how to use thumbnail sketches and shapes to create a map for your lettering placement.
Type Systems. Figuring out which typefaces work well together to support your lettering and communication goals.
Integrating Type with Image. How to use hierarchy and spatial design to find a balance between photo, illustration, and type.
What You?ll Make
In this class you will hone your layout skills by creating compositional frameworks to support your lettering, including type and images. Each project step will help you think critically and systematically about all elements in your cohesive layout design. Have some fun with this!